Blended emerging brands with fashion leaders
To compete in today’s omnichannel universe, successful mall owners must create a tightly edited collection of shops and restaurants on an ever-shifting landscape of consumer trends and preferences. Most importantly, the collection must be distinctly different than the mall across the street or even across town. Tisha Maley has an eye for spotting retail trends and emerging brands, which enables her to transform a group a storefronts into a destination that captures shoppers’ imaginations and loyalty.
Maley’s merchandising mix and store placement is purposeful and carefully crafted to speak to a specific customer. The whole must be greater than the sum of the parts for a center to deliver an experience that enables it to stand apart from the competition and become known as a trendsetter.
We secure emerging brands and restaurants that blend with fashion leaders. Here are a few brands that Maley secured early in their growth and before they were household names: C Wonder, Intermix, Trina Turk, Jack Rogers, Tory Burch, LK Bennett, Intimacy, Arhaus Furntiure, Legoland Discovery Center and more. She added these new brands to Simon Property Group’s portfolio and fostered long-term relationships, which netted more stores throughout the portfolio.